The Eroica Agriculture Festival is an opportunity for a weekend in Castro dei Volsci to taste the typical products of Ciociaria grown organically by small producers. A travel experience in the flavors of a territory to be discovered and the opportunity to meet 'heroic' people with their exciting stories.
Why Heroic Agriculture?
Because it is a hero who cultivates the land using natural methods, which often go beyond organic, carefully selecting the seeds to plant. A hero who fights against the multinational food companies that fight on price, against the habits of merchants who want to sell you herbicides, against thousands of logistics, packaging and marketing professionals who create the value of the product distribution chain.
It is now clear to everyone that healthy food is our primary medicine and well-chosen spices are part of our health, but from an intellectual awareness to the purchase of these products, a first step must be taken which is often difficult.
In fact, it is not a question of taste: once you have tasted natural products, there is no turning back for their fragrance and flavor. The Castro dei Volsci Heroic Agriculture Festival is the right occasion.
But where to find small producers with the fruits of their land?
A festival is certainly a good opportunity to meet different producers and, if this festival is held in Castro dei Volsci, then the occasion is even more interesting to take a walk in the center of the village and look out from the balcony with the monument to Mamma Ciociara.
Often you don't have the opportunity to have a great variety of proposals and a festival is an opportunity to meet many producers and hear their story in person.
Natural, oleomeopathic or organic agriculture is also culture. That intangible culture which is the true heritage of small villages.
For this in our portal www.discoverplaces.travel under the history of each country we have also included the description of local products and typical dishes, in order to associate tourist experience with experience of traditional flavors. And I assure you that they are widely read, especially in English.
Natural crops and rural experiential tourism
Do you really think that a bean from the plain is the same as a bean from the mountain? Do you really think that a bean from the Ernici mountains is the same as that from the Aurunci mountains?
I hope I don't have to go into too much detail, but the heritage of biodiversity and the variety of microclimates of our territory is such as to give life to hundreds of nuances of taste that are the delight of chefs and connoisseurs.
And tasting it on the spot is also a tourist experience to discover the territory that preserves this heritage.
It is no coincidence that when we host chefs who tell their recipes they always tell us the places of production of the products they use. If you read the recipes of Daniele Zito or Dario Spalla, to which Vanni Cicetti has recently been added, you will discover that they are always very attentive to the selection of ingredients and sometimes even to the choice of the manufacturer.
How can small producers grow?
Today great chefs, in addition to preparing tasty dishes, must know how to tell their experience and that of the territories from which the products come.
In part this is what made Eataly so successful abroad and each of us must learn how to do it in our environment, even if it is small.
You never know who we are facing, especially among the many foreign tourists who circulate in our territories.
And small producers are called upon to tell their story in person, learning to become a bit of actors! In recent years we have seen the difference between those who know how to tell and those who limit themselves to saying the selling price.
With the price you can make a sale, but with the right story a customer is loyal for life and this will not only come back to us but will bring his friends.
To learn how to tell your products, we have created 'micro' courses so that in a short time you have the basics of which techniques to use to charm the customer. Follow us on the website www.firendoftourist.com where 'Friend Of Tourist' means 'Friend of the Tourist' but also 'Friend of the customer'.
And now enough, see you this weekend in Castro dei Volsci and you will find me tasting all the products. I absolutely have to prepare special dishes for my friends and I need the right ingredients.
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