22 Jun: Interview on tourism to the mayor of Ascoli Piceno

22 Jun: Interview on tourism to the mayor of Ascoli Piceno

Whoever comes to Ascoli is enchanted and returns there

A nice chat with the mayor Marco Fioravanti of Ascoli Piceno to learn more about this splendid city with one of the most beautiful squares in Italy: Piazza del Popolo. The white of the travertine, combined with the welcome from Ascoli, creates one of the most photographed squares in the world and used in many promotional campaigns in our country abroad.

An interview that was born thanks to the participation of the Municipality of Ascoli Piceno in the #IlFuturoNelleNostreRadici contest that we launched to make our villages and cities known.

An adhesion strongly desired by the mayor Marco Fioravanti himself and by the councilor for tourism Monica Acciarri, to let the citizens tell all the peculiarities of Ascoli Piceno. And from this interview we have discovered many.

Some know Ascoli Piceno for its achievements in football, others for the Giostra della Quintana, others for its architecture and perhaps all for the famous Ascoli olives. But the city is something more, and perhaps it is all these things together in a truly original way.

You cannot think of coming to Ascoli Piceno for one reason only: there are thousands of them that justify the trip. In addition to the proximity to the coast and the panorama of the Marche landscape, which alone creates a state of well-being in each of us, Ascoli is protected by the Sibillini and Gran Sasso mountains and the Monti della Laga.

Nature and architecture are combined in a unique way.

Ascoli Piceno has its history in its name. The Piceni, an ancient people represented by a woodpecker, which I have not yet understood if it is the name of a king or if it is the mythical bird connected to Mars that led them from Sabina, in Lazio.

The Romans respected them a lot to the point of giving the Piceno name to this region, but they made themselves respected.

When they did not feel respected enough, the Romans destroyed Ascoli and then rebuilt it more beautiful. A city connected by the Via Salaria that had baths, theater, temples and a lot of life.

But above all a real pearl:

"A Roman bridge over the Tronto river that has an arch with an incredible height of 25 meters and can be visited inside. One of the few examples in the world that allows this visit ".

The mayor is obviously in love with his city and is working on its promotion:

"The Middle Ages and the Renaissance have created a unique architecture and a style that makes Ascoli Piceno recognized as one of the capitals of Italian culture. Those who arrive at Piazza del Popolo can experience what we call the 'WOW effect' (which was once called Stendhal's Syndrome).

There are no words in the face of the beauty of our city and the authenticity of our traditions that you can breathe while walking in the center, entering a restaurant or visiting one of the companies and cellars where our typical products are produced ".

We will also have to talk about the Giostra della Quintana, but let's wait a little longer to see if and how this year's edition can be organized.

In the meantime, please, we are waiting for stories for the contest that involve memories, recipes, tales and funny stories. In this way we will be able to make Ascoli Piceno more known and invite people to come and visit you.

And maybe the true story of the Oliva Ascolana.


Written by:
Claudia Bettiol

Engineeer, futurist, joint founder of Energitismo and founder of Discoverplaces. Consultant for the development and promotion of the Touristic Development of Territories specialising in...

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